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Top 20 Social Media Questions of 2012 Answered
It’s a new year and a new opportunity for you to master social media. But, before we completely say goodbye to 2012, we want to share with you what we have learned. Throughout our 2012 Social Media Webinar Series, we received and compiled hundreds of questions from financial professionals. Listen below as social media guru, [...]
Social Media Marketing 201 — Facebook Business Pages
Continue your social media marketing education with Social Media Marketing 201 — Facebook Business Pages. Listen below as Matt Halloran guides you through the process of setting up a Facebook business page and shares with you page optimization and audience engagement best practices for the financial services industry. Dana Mahoney: Thanks so much Heather. Welcome [...]
Social Media 101, Facebook Advertising — A Matt Halloran Webinar
Listen as Matthew Halloran guides you through advertising on Facebook — from establishing your campaign budget to testing your campaign with different audiences. Course Syllabus Define your goals Identify target audience Create engaging calls to action Split-test your ad Measure your results Matt Sawyer: And thank you once again everyone for joining us on another [...]